{"type":"firestarter.listing","listing":{"id":"lst_t14Wd3JC","product_name":"Shell","category":"Power-loomed Rugs","description":"Soft washable rug made in Turkey\n\nSoft washable rug made in Turkey\n\n100% recycled polyester, OEKO-TEX certified\nMedium pile: about 1/2\" thick (12mm)\nSlight variations in size to be expected\n\n\nThe Collection\nWe made a better washable rug. Made of recycled materials with an extraordinarily comfortable pile, these pieces are not mats: they're the real deal, thick and soft to cushion every step. Plus, their lightness and foldability makes washing easy. Done in calm neutrals, their gentle motifs are carved out in relief, reminiscent of woodcut printing.\nThe Design\nShell is a solid-color rug with geometric line drawings in relief, like ancient ammonite fossils. Its tone-on-tone effect is inspired by the accidental designs of beach tides: the smoothness of seashells eroded over time, imprints left by waves on sand, the organic textures of corals and rocks.\nThe Material\nThese pieces are made with recycled polyester left over from production companies who manufacture polymers for textiles, medical, and engineering purposes, and which would otherwise end up in a landfill. The polyester runoff is transformed through heat into a soft, sustainable fiber with the look and feel of wool. Our recycled poly is highly durable, OEKO-TEX certified for safety, mildew-resistant and machine-washable.\nThe Maker\nOur partner in Turkey began as a small family-owned weaving house over 50 years ago, with only two looms. Today, they're recognized as an award-winning leader in weaving technology, even making their own yarn for their various types of textile production.\nThe Designer\nOur in-house, all-star design team collaborates across three different countries. Based in Los Angeles, Istanbul, and Mumbai, they put a lot of thought into each and every collection they design. Starting with the weave itself, they determine material and technique, then create moodboards to capture the look and feel before starting to design. When designs are finalized, they conduct an extensive sampling process, 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